What is your name and the name of your business?
Us: Brittany Knight-Echemendia and Kevin Echemendia, Name of Business: Knight Light Imagery
Tell us about your company and how it became
Knight Light Imagery is a premier photography and videography company based in beautiful St. Petersburg, FL. We specialize in wedding, engagement, lifestyle and commercial photography and videography. We started Knight Light Imagery in 2013 after realizing our passion for visual storytelling. We love meeting new people and being as creative and cinematic as we can in our photography and videography.
How would you describe your product/service design style?
We love creative color pops, clean lines and a modern touch. Most of all though, we love raw, genuine emotion.
How is your personality showcased in your company?
Well, Kevin and I (Brittany) are married. We run our business together, so our personality is infused in the foundation of our business. We love each other, and we love photographing and creating videos of people who love one another as well.
Tell us about your first session.
We shot our first wedding in 2014 in St. Petersburg. It was a whirlwind of an experience, but we immediately knew we loved shooting weddings by the time the night was over. The couple had dated for a few years and had been through a lot together. They were just so happy to be finally getting married. I fell in love with the way they looked at one another, the quiet moments when they thought no one was looking. They were huge Tampa Bay Rays fans, and one of my favorite moments of the day was when the bride was getting ready in the morning with her bridesmaids and she pulled on some Rays high socks and jumped on the bed for a cool photo/video jumping shot. The night ended with sparklers, laughter and love.
What makes your product/service different than your competitors?
We really get to know our clients as people. We want to know their specific story as a couple so that we can highlight that story in their photos and video. For example, if they met at FSU or UF, we want to know so that we can grab extra detail shots of any school paraphernalia at their wedding. We want to know what they love most about one another, what their favorite foods are, their hangout spots, etc... The more we know about them, the better we can create their imagery to be tailored to them. Also, the fact that we create both photography and videography is a very unique combination, and highly desirable to brides who are busy hiring so many vendors that, when they reach us, it’s nice to be able to book one company for both services. We love both photo and video each as their own art form, and we both actually have bachelor’s degrees in media production – Go Noles! ;)
Any upcoming excitement for your company?
Yes, in the last year we have doubled our booking number in weddings and we are very excited to be making a name for ourselves in this industry! Also, we recently invested in some new tracking equipment for video, so we can smoothly follow our couples around during the wedding day – cool stuff!
What is your favorite part of the wedding planning process?
I love shooting engagement photo sessions. We include engagement sessions in all of our wedding photography packages so that we can get to know our couples personally before the craziness of the wedding day ensues! It’s so nice, and in some ways crucial, to be able to spend some one-on-one time with the couple so they can get to know me, my camera and my shooting style before the big day.
What are some trends that you are seeing this year?
For videography, we are seeing a lot of brides asking if we do drone/aerial footage for wedding films – and we do! It’s a great way to capture the exterior and ambiance/environment of your wedding day. For photography, brides are really getting into the finer details of their décor, a lot of times even crafting things themselves. It’s a really nice, personal touch and wonderful for photo and video!
What is one tip to stay on budget?
On your first day of wedding planning, set a budget and stick to it. I used an Excel sheet for my own wedding and budgeted everything from the florist to the favors. Then, at the end, if you didn’t spend quite as much as you thought you would on some things, you know how much money you have to invest in other, more memorable services.
What is one overall piece of advice you would give to brides?
Relax – breathe. There is so much stress and planning that can go into creating your wedding day, but the most important thing of all is that you are marrying your best friend. Focus on that when things get stressful.
Where can we find your business?
Everywhere! Our website is www.KnightLightImagery.com and we are also on Facebook.com/KnightLightImagery, Instagram (@KLightImagery) and Pinterest. Check us out!